The Power of Rich Habits

What is a winning strategy? What leads up to a disaster or collapse? Why do some squander success, while others continue to elevate? How do we build a solid foundation that assures solid, authentic growth?

Me We Do Be is the result of research that has spanned over 25 years at the intersection of sociology and economics. It interweaves classic behavioral research with my work on high-profile cases — including Chernobyl, the World Trade Center, and OJ Simpson — to reveal why some dive, some survive, and while others thrive.

On top of this, over 5,000 professionals, students, stay-at-home moms, retirees, unemployed and millionaires around the world participated in the Rich Habits survey.

4 Cornerstones: We Only Build as Tall as our Foundation
This landmark research scientifically correlates everyday habits with various measures of success, such as education, wealth, quality relationships, and an overall sense of happiness — making it one of the most important sociological studies ever conducted.

Me We Do Be reveals that just as one bad habit can ripple out until a life is destroyed, it is also true that one new good habit can ripple out and create something magnificent. Some simple habits such as making our beds, having dinner as a family, or waving at neighbors can actually have profound impacts.

Me We Do Be also reveals that all behaviors can be organized within the 4 cornerstones of me we do be.

1. Me refers to habits that build quality thinking and wisdom.
2. We habits build relationships.
3. Do habits build productivity.
4. Be habits build the future.

Me We Do Be connects the dots and creates a fresh perspective for achievement.

Obviously, some people define success as making money. Others see success as having a happy family life, finding true love, or winning a competition. Some define success as contributing to a worthy cause, completing a degree, or mastering a musical instrument. Others view success as beating cancer, connecting with the divine, or healing from an emotional wound. There is no one-size-fits-all for success. Me We Do Be lets us define what success means to us individually. But in so doing, it looks at the foundational elements that apply to us all.

Me We Do Be delivers fun, interesting and intelligent insights into those behaviors that lead to disaster, recovery, or prosperity. The nation’s top achievers agree, Me We Do Be delivers the authentic, scientifically-based framework for authentic growth.

The Power of Rich Habits!
If you want to be successful, you have to do what successful people do.

Rich Habits Survey
Over 5,000 people from all 50 states participated in the landmark sociological study.

They were asked about their daily habits and 5 measures of success. The results were analyzed using regression and word-frequency analysis. With a survey margin of error of only 2.56%, this study provides remarkable insights into daily routines that have profound impacts. Here is a sample of findings.

Rich Habit #22 — Enjoy Dinner as a Family
Those who have sit-down dinners with their families are 40.7% more likely to be happy, over those who do not, and 60.8% more likely to be satisfied with their romantic life. They are also 43.6% more likely to earn over $100,000 annually.

Rich Habit #31 — Make Your Bed
Those who do their chores and keep their living space more tidy tend to also make more money. For example, those who make their bed in the morning are up to 206.8% more likely to be millionaires, as compared to those who have a negative net worth.

Rich Habit #43 — Check the Time
Those who maintain both a calendar and “to do” list are 289.3% more likely to be millionaires, as compared with those who have no real set schedule.

About the Author: Randall Bell, PhD, is a socio-economist and the CEO of Landmark Research Group, LLC, and author of Rich Habits Rich Life and Me We Do Be. He is known for his ability to analyze complex situations and present his findings in an interesting, organized, and intelligent way. He has consulted on such cases as the World Trade Center, Flight 93 Crash Site, and OJ Simpson. His work has generated billions of dollars to build lives and communities by documenting the poor habits that lead to disaster — and the rich habits that lead to transformation and growth. Dr. Bell’s career has been profiled in the Wall Street Journal, People Magazine, the New York Times, the Chicago Tribune, the Los Angeles Times, CNN, and every national television network. For more information, please visit and


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