Fact: According to Magazine Media Factbook 2017/18, brands that advertise in print magazines achieve greater increases in brand awareness, favorability and purchase intent than online or TV advertising. And not surprisingly, print magazine readers strongly influence technology buys.
Lift your brand awareness, increase you ROI and generate new business when you bundle your marketing efforts with ISE’s interactive and engaging advertising opportunities.
The ISE brand reaches ALL purchasing influencers; from construction & engineering, to installation & maintenance, to IT and other contributing members in the procurement process. Our integrated media platform includes print, online, digital, mobile, live and virtual events, webinars, podcasts, video and social media.
As providers evolve their wireline and wireless networks, they look to ISE for solutions and education. The ISE brand is their partner in transformation.
So what are you waiting for? Put your company in front of this highly-targeted audience and start leveraging the brand on which they rely!
Connect With ICT Industry Decision Makers
- ISE Magazine 18,000 total reach of ISE magazine print circulation
- ISE Digital Edition viewers from 111 countries spend on average 21 minutes reading each issue
- ISE EXPO 74% of ISE EXPO attendees have purchasing authority or influence purchasing decisions
- Custom and Virtual Events 98% of attendees consider an ISE custom event a good investment of their time and 92% rated their overall experience as excellent or above average.
- Webinars 69% conversion rate for ISE provider webinars compared to the industry wide average of 43%
- Videos 46% of B2B technology buyers will purchase a product or service after viewing video content
- ICT Spotlight has a 23% open rate, 15% click-to-open and 3.3% click-thru rate – far above industry standards
- Dedicated HTML Eblasts average a 21% open rate