Steve East is SVP, Residential Broadband Solutions, Genesis Technical Systems. He has held senior executive roles within global telcos for more than 25 years. Recently, Steve has focused on roles with MNOs around SaaS and delivery of managed services, and the creation of new global services to enable incremental revenue streams for MNOs. Genesis Technical Systems is a provider of patented, awarding-winning, cutting-edge broadband solutions that enable fixed and mobile telecoms operators and communications service providers to cost effectively deliver ultra-fast mobile and fixed broadband services over existing copper networks to meet increasing broadband traffic demands. For more information, please visit www.genesistechsys.com and www.facebook.com/genesistechsys.