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Publisher’s ISE EXPO 2022 Welcome Letter

Aug. 1, 2022
Use these crafty WIFMs to convince your boss to send you to ISE EXPO 2022 in Denver, Colorado, this August.

Why do we need to get out of the office when we’re so productive staying put? What’s more, we have so much to do that leaving would put us even more behind than we already are! I’m guessing you may have your own answers to this already. Here are a few of mine:

  • I need a change of environment. (I have to get out of the office, home office, field!)
  • I miss “my people”, friends and colleagues who get why we love our industry.
  • I need help solving problems. (There are 18 educational sessions for this!)
  • I crave new tips and tools to help me do my job. (There are 150+ exhibitors to help me with that.)
  • I hope to find people and companies to make my job easier.
  • I desire more education and training on ________ (fill in your pain point).
  • I like the people I meet and connect with at ISE EXPO.
  • I adore Denver!
  • Oh, and there’s a fun golf outing to celebrate ISE EXPO’s 30-Year Anniversary, so I can justify that’s a “bizcation” moment for me to connect with potential clients. (Note to self: Add that to calendar for Tuesday, August 23rd!)

Not hard to see the WIFM (what’s in it for me). I’ve laid my WIFMs out clearly for you to feel free to borrow.

Come join me for all these reasons and more. We’ll learn, meet cool peers, solve problems, find new ones, and be with “our people” who get why we work so hard and love what we do.

It’s not too late to register for ISE EXPO 2022, visit

The ISE EXPO 2022 Program Guide is in the August issue of ISE Magazine (page 51). CLICK HERE to view the program guide and the 11 resourceful and informative articles in that issue.

See you in Denver!

Janice Oliva
ISE Magazine & ISE EXPO 

[email protected]

About the Author

Janice Oliva | VP, Group Publisher

Janice Oliva is VP, Group Publisher Lighting & Digital Infrastructure for Endeavor Business Media. She overseas sales, editorial, circulation and production of ISE Magazine, ISE EXPO, and both websites. Prior to selling to Endeavor Business Media, Oliva was the owner of ISE and ISE EXPO and has been involved with the telecom industry since 2001. Oliva has worked with several magazine publishers since 1991 including PCI, Thompson Financial, The Aberdeen Group and Mpls/St Paul Magazine. Oliva has a bachelor’s degree in Communication Studies from the University of Iowa.